Letsheng Mall is a shopping center located in Orange Farm – Lakeside in Gauteng, South Africa. Designed to be a central part of the community, it aims to provide a hassle-free and enjoyable local shopping experience.
Imagine this…
A shopper strolls past your display
Connects to WiFi
Gets a “15% off coats today” pop-up
Later, they receive a loyalty reward email, triggered by that one visit
That’s not just WiFi. That’s Mi-WiFi turning your network into a digital shop assistant.
Mi-WiFi for Retail
Making guest WiFi networks more powerful marketing tools as well as customer experience enhancements.
Custom splash pages with real-time promos
Visitor analytics and idle time tracking
CRM integration for segmented marketing
Instant feedback surveys and coupon codes
Real Clients. Tangible Results.
View Case Study
Letsheng Mall needed a way of offering a capped WiFi system and a payment gateway for shoppers to purchase WiFi.
Mi-WiFi provided:
Custom-branded splash page with paid WiFi access
Customer data collection and behaviour tracking
In addition to enhancing their marketing capabilities, Letsheng Mall was able to generate a new revenue stream through the WiFi service. By capturing customer details from users, they are able to conduct targeted marketing campaigns. Their capped WiFi service allowed Letsheng Mall to control costs while simultaneously allowing them to earn profits by prompting users to purchase more data or connection time.